Search engine optimization (SEO) is meant to be a highly affordable way to drive targeted traffic to your small business’ website, too often though SEO companies charge you too much to do the wrong SEO work for your business.
In addition to our website design services, we also provide SEO strategies that reach far beyond the basics of SEO such as creating back links and link wheels, just to name a few. But without the basics of SEO your website may not be getting indexed by the top search engines such as Google, Bing, and Yahoo.
You may have all the right keywords and meta data but if your site isn’t being indexed properly then search engines will drop you in the page results.
This produces a casualty called missed opportunities. One way to make sure your website is being indexed is to set up an account with webmaster tools such as Google webmaster tools or Bing webmaster tools.
These are 2 free places that will help you become indexed properly by the major search engines and you will also be able to track your site traffic as well.
Here are a few Basic Benefits:
- Access to search statistics on Google and Bing
- Latest data regarding incoming links and internal links
- Sends notification if your site has any crawl errors (misdirecting) and/or malware (spam, viruses, etc)
- Shows you keywords you are targeting and how effective they are
- Insights into crawling and indexing activity on the site
